How To Turn Unknown Visitors into Loyal Customers

Marketers are consistently asked to deliver more value with fewer resources, and the margin for error is shrinking. According to a Gartner survey, 89% of marketers are concerned about layoffs at their companies, and 87% fear technology replacing their roles. In this environment, personalization isn’t just helpful, it’s essential for standing out and driving results.

Join Adweek and Resonate for an inside look at how leading brands are using predictive data and real-time AI to turn anonymous traffic into personalized engagement.    

In this on-demand session, you’ll discover:  

  • How to deliver personalization in real time—even to unknown visitors  

  • How to identify and connect with unauthenticated visitors from the moment they land on your site—delivering high-impact touchpoints that convert 

  • Why predictive, person-level data is the key to reaching beyond your CRM  

  • How to go beyond identity to drive performance with relevance 

WATCH ON-DEMAND