Leveraging AI-Powered Segmentation to Understand the Complexities of Women & Their Whole Health

This case study highlights Resonate’s partnership with Butler/Till, a woman-owned, led, and founded company, to create a bespoke study on the Modern Woman as a Healthcare Consumer.

Watch the video to learn how Butler/Till and Resonate applied an innovative multi-step AI-powered segmentation approach to unravel the complex nuances of women's health profiles, laying the foundation for a more informed and personalized understanding of their healthcare needs.