Mosaic of Women’s Whole Health

A nuanced exploration of physical, mental, and financial health and wellness

The economic power of women has increased significantly, helping to transform this broad, diverse demographic into powerful decision makers with influence over their own and others’ health care decisions.

Resonate has teamed up with Butler/Till, a woman-owned, led, and founded company, to create a bespoke study entitled "Mosaic of Women’s Whole Health.” It identifies five nuanced, diverse segments you can explore using real-time Resonate AI-powered data to effectively connect with your specific audiences. 

Set yourself up for success and explore the unique behaviors and powerful insights across these five detailed segments. In this report, you’ll explore: 

  • The results of a holistic investigation into dimensions that shape women’s lifestyles 

  • How COVID-19 affected the purchasing decisions women in various life stages, the healthcare needs of each of the distinct segments, and how their personal values affect their choices

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