[Watch On-Demand] CMO’s Imperative to Be Data Driven in a Privacy Safe World

Have 15 minutes? Concerned about maintaining strong consumer connection in a privacy-focused world? This is the video to watch.  

Resonate CMO Ericka Podesta McCoy joined the Digiday CMO Summit to share how to leverage AI and machine learning to walk the line between respecting customer privacy and getting the data you need to deliver a personalized message that drives cross-channel engagement, builds connection, and gets results. 

Watch the video on-demand today and learn how you can maintain personalization and effective marketing in a privacy-focused world.