Holiday Shopping 2020 Preview

To connect with these shoppers and get those gift dollars, retail brands should get to know these people at the human level – down to the values and behaviors that drive their buying decisions. 

Meet your holly-jolly shoppers in our Holiday Shopping 2020 Preview and learn: 

  • Key demographics and psychographics 
  • Where they like to shop 
  • Their favorite brands 
  • What they look for in products (and what they don’t) 
  • Their pandemic-era shopping preferences 
  • Their favorite media channels 
  • Tips for marketers and advertisers hoping to reach them 

Download the Report