Watch On-Demand: How AI-Driven Accountholder Insights Fuel Record Acquisition, Expansion, and Retention
Resonate enriches your own first-party accountholder data and provides rich, relevant, real-time insights on the values, preferences, behaviors, and financial attitudes that will inspire customers to choose one bank or another. Resonate helps bank marketers understand the evolving customer and uses AI to scale that understanding to the entire U.S. population. Increasing accountholder base isn’t as simple as offering the lowest interest rate, you need to understand who is looking to switch banks and what will court them.
In this webinar, you’ll learn:
How Resonate enriches your first-party data to reveal a 360-degree view of your customers and others like them
How to drive more targeted and effective segmentation within the Resonate Ignite Platform
How to leverage 14,000+ insights to develop customer experiences, products, offers, and messaging that resonates
Execute more efficient, scalable campaigns to increase acquisition, expansion, and retention
Ready to reach record acquisition, retention, and expansion? Watch this webinar on-demand today.
Ericka McCoy, CMO
Ericka McCoy, Chief Marketing Officer, is a global marketing executive experienced in building brands, facilitating growth and driving revenue in the high-tech, telecom, manufacturing, energy and hospitality sectors across North America, Europe and Asia.