May 16, 2019 | 8:00 AM – 6:30 PM | Convene 75 Rockefeller Plaza Midtown, New York, NY 10019 |
NEED TO BOOK A HOTEL ROOM? Please select yes and we will help you get booked at the historic Hotel Warwick at our group rate. Conveniently located in the heart of the City, the Hotel Warwick New York is within walking distance of all the greatest Midtown Manhattan attractions such as Time Square, Radio City Music Hall, the Rockefeller Plaza, Central Park, The Museum of Modern Art (MoMa), Broadway theaters and the classic 5th avenue high end shopping.
Only a few seats remain, so register today! Data plays a critical role in your ability to grow your brand or agency in today’s challenging environment. But data alone is not enough to break through and engage your customers and prospects in our noisy, omni-channel, always-connected world. Unique to humans and universal across time and cultures, storytelling and our love of stories is the element that unites and engages.
Join Resonate for an exclusive event that includes two thought-provoking workshops:
Keynote Workshop: The Science of StorytellingAuthor Joe LazauskasIn this high-energy session, Joe Lazauskas reveals the cutting-edge neuroscience of storytelling, featuring new research that will make you rethink the way you create and measure the success of your content. Find out how to maximize connections with customers and create a culture of storytelling throughout your organization. |
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Featured Workshop: How to Tell a Story with Your DataForrester Senior Analyst Cinny LittleYou have a lot of data, but is that data being used and is it driving the desired outcomes for your organization? How do you become a better storyteller internally to evangelize and extend use? Data Storytelling is proven to drive engagement that results in taking more action from data and insights. |
Agenda
8:00-9:00AM | Breakfast |
9:00-12:30PM |
Keynote Workshop: Author, Joe Lazauskas, The Science of Storytelling: Exploring How Neuroscience Impacts Marketing Strategy |
12:30-1:00PM | Lunch |
1:00-3:30PM | Featured Workshop: Forrester Senior Analyst, Cinny Little 5-Step Playbook for a Story That Drives Action |
3:30-4:30PM | Resonate 7.0 Platform Launch & Roadmap |
4:30-5:30PM |
Executive Panel: Leaders in Insight Storytelling Hear from brand and agency leaders from Disney, Twin-Star International, Intuit and Butler, Shine, Stern & Partners |
5:30-6:30PM | Cocktail Reception |