Case Study: How a political agency successfully reached voters using AI-powered data

Engaging voters in competitive battleground states during a crucial election season is no easy task. Learn how this client partnered with Resonate to develop a powerful strategy to effectively reach young and low-information voters who rely on social media for news.

A data-driven approach to political campaigns 

Discover how a comprehensive strategy that included identifying target audiences using advanced data analysis tools, boosting positive news stories, targeting specific states, and adopting a multilingual approach to connect with voters generated these remarkable results: 

  • Exceptional click-through rates 

  • Increased engagement from low-information voters 

  • Optimized impact in key battleground states 

Read the full case study. 

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