Meet The 2024 State of the Consumer
Enabling human connections in an AI-powered world
In an era of unprecedented digitization and technological advancement, the feeling of human disconnection has never been greater. To bridge this gap and connect authentically with key audiences, you’ll need to foster new relationships built on data.
Explore how AI is revolutionizing marketers' understanding of the humans in their audiences, driving efficiency and fostering effective growth for brands across industries. Complete the form to unveil the highly anticipated 2024 State of the Consumer segments, crafted using AI-powered data. And delve into how AI decodes human behavior, preferences and emotions, empowering brands to create personalized, resonant experiences at scale.
AI-powered data fosters trust, relevance and emotional resonance that transcends traditional marketing approaches and positions brands to thrive in an era where 1:1 human connections are paramount.
Ericka McCoy, Chief Marketing Officer, Resonate
Ericka McCoy, Chief Marketing Officer, is a global marketing executive experienced in building brands, facilitating growth and driving revenue in the high-tech, telecom, manufacturing, energy and hospitality sectors.