The Data-Driven Telecom Marketer’s Playbook

ACQUISITION. EXPANSION. CHURN PREVENTION.

1 in 5 U.S. mobile phone customers plan to switch carriers in the next year. To spark growth and prevent churn, you need to know where your customers, and your competitors’ customers, stand today.

This telecom marketer’s playbook features the freshest, deepest insights on three key wireless consumer segments: 

  • Verizon Wireless Customers – what should Verizon lean into to maintain their market position? 
  • AT&T Wireless Churn Risk – what insights could AT&T use to prevent customer loss? 
  • Non-T-Mobile Wireless Customers – what appeal should the third biggest wireless provider use to snag those who are dissatisfied with their current provider? 

In The Data-Driven Telecom Marketer’s Playbook, you’ll learn how to use fresh data to acquire new customers, ignite customer loyalty and lifetime value, and prevent churn. 

Download now to get the real-time insights and actionable tips you need to ignite telecom marketing success. 

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