How Are Tariffs Impacting Americans?

This report focuses on one of the biggest centerpieces of White House policy under President Trump: tariffs. Their fluctuating rates and potential to increase prices have a direct impact on nearly every individual voter and business in the United States, and it would be hard to overstate their importance. But while the media has remained panicky about them, it’s been tough to piece together a picture of how they’re truly affecting voter behavior and sentiment.

This guide will look at how the tariffs are affecting voters’ decisions, how Americans feel about President Trump in light of continued inflation and the Epstein controversy, what voters think about DEI bans for higher education and the federal government, early favorability data for 2028 presidential hopefuls, and much more. 

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